1. What cookies are and why we use them

A cookie is a small text file that a website sends to and stores in your browser or on your device when you visit a web page. Cookies do not contain executable programs or code and cannot access other files on your device. On subsequent visits, the browser resends the cookie to the server, enabling us to recognise your visit and adapt our response accordingly.

We use cookies and similar technologies on bralgei.com for the following main purposes:

• Ensuring the correct functioning of the site (authentication, shopping cart, preferences)
• Optimising site speed and performance through caching mechanisms
• Analysing visitor behaviour and improving the user experience
• Displaying relevant content from integrated social networks

This policy is drawn up in accordance with Law No. 506/2004 on the processing of personal data and the protection of privacy in the electronic communications sector, Regulation (EU) 2016/679 (GDPR) and Directive 2002/58/EC (the ePrivacy Directive).

2. Types of cookies used

2.1 Strictly necessary cookies Necessary

These cookies are essential for the site to function and cannot be disabled without affecting core features. They are placed in response to your actions (logging in, adding products to the cart, setting privacy preferences). These cookies do not store personally identifiable information and may be placed without your consent, in accordance with Law No. 506/2004, Art. 4(5)(b).

2.2 Performance and analytics cookies Analytical

These cookies collect information about how visitors use the site (pages visited, errors encountered, time spent on page). Information is aggregated and anonymised. They help us understand how the site works and improve it. These cookies require your explicit consent.

2.3 Social media cookies Social Media

Content embedded from social platforms (Instagram/Meta) may place its own cookies when you interact with that content. These cookies may track your activity across multiple websites and may be used for personalised advertising. Their placement requires your explicit consent. Instagram/Meta is a company headquartered in the United States of America.

3. WordPress and WP Rocket cookies Necessary

The site is built on the WordPress platform and uses the WP Rocket plugin for speed optimisation. These cookies are strictly necessary for the site to function and are not shared with third parties.

4. Analytics cookies — Google Analytics Analytical

We use Google Analytics 4, a web analytics service provided by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA). Google Analytics collects data about visitor behaviour on our site and generates anonymised statistical reports. We use this information to understand how the site is used and to improve it.

Google Analytics uses the Google Display Network Impressions Reporting feature. Data collected is transmitted to and stored on Google servers in the United States. We have enabled IP address anonymisation, so the IP address is truncated before being transmitted to Google. Google acts as a data processor under a data processing agreement and adheres to the EU–US Data Privacy Framework.

Further information on how Google processes data: Google Privacy Policy.

5. Social media cookies — Instagram / Meta Social Media

Our site integrates content from Instagram, a platform operated by Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland), with global headquarters at Meta Platforms Inc. (1 Hacker Way, Menlo Park, CA 94025, USA).

When you visit a page containing Instagram widgets or embedded content, Meta may place its own cookies in your browser, regardless of whether you have an Instagram account or are logged in. These cookies may be used by Meta to track your behaviour across multiple websites and to show you personalised advertisements on Meta platforms.

6. Scripts and similar technologies

In addition to cookies, we also use other tracking technologies:

• JavaScript scripts: pieces of code that run in your browser to provide the interactive features of the site (contact form, shopping cart, animations)
• Tracking pixels (web beacons): very small images (1×1 pixel), invisible, included in some pages or emails, which allow us to know whether a page has been accessed or an email has been opened
• Local storage: a mechanism similar to cookies, used by some scripts to store preferences in your browser without a defined expiry date

These technologies are subject to the same consent rules as the cookies to which they correspond in terms of functionality.

7. Consent for cookies

On your first visit to our site, you are presented with a cookie banner through which you can:

• Accept all cookies (necessary + analytical + social)
• Refuse optional cookies (only strictly necessary cookies will be placed)
• Customise your choice, selecting the categories of cookies you accept

Your consent is freely given, specific, informed and unambiguous, in accordance with GDPR requirements. You can modify or withdraw your consent at any time, without negative consequences, by accessing the cookie settings panel available on the site or through your browser settings.

Refusing optional cookies will not restrict your access to the main content of the site, except for features that directly depend on them.

8. How to control and delete cookies

In addition to managing preferences through the site banner, you can control cookies through your browser settings. Note that blocking all cookies may affect the functioning of the site. Browser-specific guides:

• Google Chrome — Settings > Privacy and security > Cookies
• Mozilla Firefox — Options > Privacy and Security
• Apple Safari — Preferences > Privacy
• Microsoft Edge — Settings > Cookies and site permissions

You can also opt out of tracking through dedicated services:

• Network Advertising Initiative — Opt-out
• Digital Advertising Alliance — Opt-out
• Google Analytics — Opt-out Browser Add-on

9. Changes to this policy

We may update this Cookie Policy periodically, to reflect changes to the cookies used or the applicable legislative framework. The updated version will be published on this page with the “Last updated” date indicated. We encourage you to check this page periodically.

10. Contact